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The Dress for Respect


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The Dress for Respect


TEAM: ECD - Felix del Valle; AD - André Öberg, Eduardo Cesar; CW - Frederico Teixeira, Maria Clara Cardão

AWARDS:

One Show 2019 - Bronze Pencil: Intellectual Property, Integrated Digital & Physical Product

D&AD 2019 - Shortlist PR: Use of Events and Stunts

Wave Festival 2019 - Silver Outdoor

Wave Festival 2019 - Silver PR

Cannes Lions 2018 - Bronze Glass: The Lion for Change

Cannes Lions 2018 - Shortlist Creative Data

WPPed Cream 2018 - Highly commended in Direct

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Soundproof Posters


Soundproof Posters


TEAM: CVP - Rafael Pitanguy; CD - Rafael Pitanguy, Rafael Gil, Rodrigo Almeida, Beto Rogoski, Celso Alfieri, Laura Esteves, Kleyton Mourão; AD - Denon Oliveira, Alexandre Fernandes, Gustavo Bittencourt, André Öberg; CW - Frederico Teixeira, Maria Clara Cardão, Rogério Martins

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Bad for the Planet


Bad for the Planet


TEAM: ECD - Alex Mendes; AD - André Öberg; CW - Rafael Guedes

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Green Definition


Green Definition


TEAM: ECD - Alex Mendes; AD - André Öberg; CW - Gabriel Padilha

AWARDS:

Cannes Lions 2018 - Silver Sustainable Development Goals

Promax 2018 - Gold Innovation

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The Mindchanger Workout


The Mindchanger Workout


A year away from the Rio 2016 Paralympics, 90% of the Brazilians declared NO interest in it. They saw it as a less professional and less thrilling competition. To change that, we sent 3 Paralympic athletes to train anonymously in regular gyms. Hidden cameras captured people’s reactions. At first, despise looks and disbelief. But when the Para-athletes started working out, everything was different.

TEAM: ECD - Felix del Valle; ACD - Alexandre Fernandes, Rogerio Martins; AD - André Öberg, Renan Rivero; CW - Philippe Lacerda

AWARDS:

Cannes Lions 2016 - Bronze PR

Cannes Lions 2016 - Bronze Media

Cannes Lions 2016 - Shortlist PR

Cannes Lions 2016 - Shortlist Outdoor

D&AD - Wood Pencil Media

One Show - Merit Social Media

One Show - Merit PR

Effie Awards - Gold David x Golias

Effie Awards - Gold Olympics

London International Awards - Finalist Non-Traditional

El Ojo de Iberoamérica - Silver Media

 

El Ojo de Iberoamérica - Shortlist PR

El Ojo de Iberoamérica - Shortlist Sports

Clube de Criação - Bronze Branded Content

Wave Festival - Gold PR

Wave Festival - Gold Branded Content

Wave Festival - Shortlist Green Wave

Ciclope - Bronze Branded Content

Ciclope Latino - Gold Branded Content

Colunistas - Grand Prix Film

Best Ads - Best ambient of the week 09/2015

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Fanta Cosplay


Fanta Cosplay


In 2017, Fanta released a very unexpected flavor in Brazil: Guaraná. And to promote it to the gaming audience, we made it even more unexpected. The Fanta Guaraná cans were dressed with 5 different plastic sleeves, faking the launch of Fanta flavors related to the gaming universe.

This limited edition was released at an IGN party and sent to gaming influencers around the country.

Half-Moon + Punch Flavor - The Unexpected Flavor

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Zombie Attack Flavor - The Unexpected Flavor

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Mana Elixir Flavor - The Unexpected Flavor

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Life Potion Flavor - The Unexpected Flavor

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Level Up Flavor - The Unexpected Flavor

It looks like people liked it!

TEAM: ECD - Felix de Valle; ACD - Alexandre Fernandes, Emilio Valverde; AD - André Öberg, Edu Cesar; CW - Maria Clara Cardão, Gabriel Padilha

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Extreme ID


Extreme ID


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Music Trumps


Music Trumps


TEAM: AD - André Öberg; CW - Frederico Teixeira, Maria Clara Cardão; Edition - André Öberg

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Are we there yet?


Are we there yet?


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Mother's Curse


Mother's Curse


ALERJ is the legislative assembly in the state of Rio de Janeiro. This is a campaign to encourage the use of condoms.

TEAM: ECD - Paulo Castro; ACD - Rodrigo "Joe" de Lamare; AD - André Öberg; CW - Humberto Nogueira

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You are Speaking.


You are Speaking.


Brazilians have an expression to describe that social media recognition when you do something great: we call it CHUVA DE LIKES – or RAIN OF LIKES. But how would it feel to experience this rain in real life?

To show how good it feels to realize that you are speaking English for the first time, CCAA course portrayed a different rain of likes. In this film, the rain happens for real in New York City, instead of happening online. Wouldn't you love it if you were a teen?

"When you see, you are Speaking."

TEAM: CCO - Claudio Lima; ECD - Felix Del Valle; ACD - Alexandre Fernandes; AD - Alexandre Fernandes, André Öberg, Gustavo Bittencourt, Edu Cesar; CW - Maria Clara Cardão, Frederico Teixeira, Gabriel Padilha, Bernardo Quadros

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Family Finder


Family Finder


To celebrate the birthday of its first flight to Brazil, KLM launched the  "KLM Connection" campaign, starring families that were brought together due to this connection between Brazil and Netherlands.

However, KLM connects Brazil to countries from all around the world - and we had the chance to expand the campaign on digital with Family Finder.

TEAM: ECD - Felix del Valle; ACD - Natasha Maasri, Emilio Valverde; AD - André Öberg; CW - Gabriel Padilha